Nicola Ash

External Communications Manager

South Western Ambulance Service NHS Foundation Trust

Nicola is an external communications specialist with extensive experience across the public service and charity sectors. She began her career at the BBC, supporting Charter renewal before moving into crisis communications and high‑profile publicity work.

An accomplished event manager, she has delivered royal visits, red‑carpet screenings and an RHS Chelsea Flower Show garden that won the People’s Choice Award. For the past four years, Nicola has been External Communications Manager at South Western Ambulance Service, leading media relations, digital communications and political engagement.

She is passionate about proactive storytelling, strengthening public understanding of 999, and building leaders’ confidence in working with the media.